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Introducing the Modern Affluence x Emotionally Cha

Nordic clothing brand @arketofficial have just la

Fashion for our four-legged friends. Spanish retai

Fashion for our four-legged friends. Spanish retailer @zara has branched out into trendy, dog-friendly apparel in an attempt to engage and appeal to fashion-forward pet parents. With trips to the supermarket and Sunday strolls now an excuse to dress up, pet owners are also looking to upgrade their pet’s wardrobe to ensure they look their best on their daily walks in the park. From practical pieces to stylish quilted jackets, the collection expands across both fashion and home, providing inspiration for matching outfit ideas and pet furniture which blends seamlessly into homes. Zara joins a variety of human-first fashion brands such as @ralphlauren and @hm in producing pet apparel. Will this become the norm? #pet #fashion#KekoGroup #KeepVerging

It’s time to draw THE LINE under carbon emission

It’s time to draw THE LINE under carbon emissions. Crown Prince Mohammed bin Salman of Saudi Arabia has unveiled plans for a new development at NEOM, titled THE LINE. This innovative, carbon-zero city promises to revolutionise urban living, with its belt of connected communities extending over 105 miles specially designed to negate the use of cars. The development will preserve 95% of the nature within its boundaries and all essential services will be accessible via a 5 minute walk, with longer journeys relying on ultra-high speed transit and autonomous vehicles. The project has been put forward as a blueprint for how people can co-exist in harmony with the planet. #theline #future #KekoGroup #KeepVerging

@tile, the world’s largest lost-and-found networ

@tile, the world’s largest lost-and-found network, is set to reveal a new device that uses augmented reality (AR) and ultra-wideband (UWB) technology to make finding misplaced belongings easier. The upcoming launch indicates a rapidly growing market with @apple and @samsung set to release rival devices this year. To begin with, the user attaches the small, square-shaped tracker to an item they often misplace. When this item goes missing, the Tile app launches an AR-enabled camera view, which guides the user towards that object by using on-screen arrows. The device also uses UWB technology, which offers enhanced spatial awareness capabilities. Tile’s previous trackers used Bluetooth to ring missing items, whereas the UWB-powered tracker is now able to locate items even when users can’t hear the alert. #AR #uwbtechnology #KekoGroup #KeepVerging

The past year has brought us a range of new ways t

The past year has brought us a range of new ways to workout, from virtual classes to outdoor fitness studios. However, as we reach the peak of winter, exercising outside has become much less appealing and gym brands are looking to fix this. A number of gyms worldwide are offering private workout spaces with exclusive use of equipment and on demand video trainers. In Singapore, The Gym Pod offers 24 hour private workout spaces with 30 minute booking slots. Each pod comes with a selection of strength and cardio equipment as well as a video screen that provides on-demand workout routines. There are currently seven pods dotted throughout the city-state, as well as a dedicated spinning pod. London concept, Solo Sixty, reimagines unused retail and office spaces as private gyms, offering a host of gym-style perks such as luxe bathrooms, on demand tutorials and Netflix streaming. #privategym #workout #KekoGroup #KeepVerging

It’s time to come together (on social media, at

It’s time to come together (on social media, at least). Introducing the Keko Group, a global independent creative network – specialists in Modern Affluent Consumers. We’re bringing all of our offices together under one @keko.group account – for a truly global viewpoint. Here you’ll be kept up to date with news and insights across the group’s offices, the world of modern affluence and beyond. We’d like to thank everyone who’s followed us on the journey so far. The next chapter’s looking even more exciting and we hope you’re looking forward to it as much as we are. #kekogroup #keepverging

The Keko Debrief is our monthly round up of news,

The Keko Debrief is our monthly round up of news, thoughts and insights from the world of Modern Affluence. After our first full year of The Debrief, we decided to look back at our favourite articles and videos and turn them into something a little more old-fashioned – a printed analogue annual. From reflections to predictions and commentary on the biggest and best updates of the year, we hope those of you who read it found it a thought-provoking collection. To hear more from us and see if those 2021 predictions come true, click the link in our bio to sign up to The Keko Debrief. #modernaffluence #debrief #KekoLondon #KeepVerging

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